The new owner promises to transform traditional journalism into an AI-driven global business enterprise, but the loss of 100 jobs is an indication of economic crisis. The Daily Telegraph restructuring was announced recently, with the goal of transforming into a 'global, AI-powered premium media and intelligence business'. The actual reform took place after the recent acquisition of the German company Axel Springer for approximately £57.5 million, which concluded three years of economic and political internal tensions.

Some members of the professional community have expressed concerns regarding the potential disappearance of hundreds of jobs, as the Daily Telegraph restructuring has already initiated. According to some informants, the organization has anticipated the sale of over 100 job positions due to the predictions of digital retailers' growth and foreign markets. An official document confirmed the Daily Telegraph restructuring decision, promising a 'new era' based on technology, data, and AI.

CEO Carolin Hulshoff Pol stated that the organization would focus more on new channels of distribution, including video, audio, puzzles, events, B2B, licenses, commerce, and new products. Additionally, the organization set a goal to increase its international public, especially in areas such as international politics, security, and commercial issues. The consequences of this reform have been perceived not only in the field of work but also in organizational culture.

Work environments have been described as 'like a morgue', while some departments such as culture and sports have been particularly hit. This change has brought with it a series of personnel transfers, causing a certain degree of turmoil in the working environment. The acquisition of the German company Axel Springer for approximately £57.5 million was preceded by three years of economic and internal political tensions.

This event led to the disappearance of hundreds of job positions, making it difficult to manage internal communication and future planning of the organization. The Daily Telegraph, which had entered into an economic crisis during its last years, became an example of how reorganization could be an indication of a disastrous split. The objective of this change is to transform traditional journalism into an AI-driven global business enterprise, but the effect of this reform has been perceivable both on the job market and organizational culture, causing a certain degree of turmoil in the working environment.